Jones Lane Branding Agency
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Welcome to another edition of the Success Spotlight Series. This series features successful black leaders and black-owned banking institutions. It’s time to make strides to …
Continue Reading about Success Spotlight; Black-Owned Bank: Columbia Savings and Loan Association
As of 2016, the average wealth of white families in the United States was $171,000. Compare that to the average wealth of black families, which was $17,600 (McKinsey). This drastic …
Continue Reading about Success Spotlight; Black-Owned Bank: Citizens Trust
The spotlight on black financial institutions features banks that are 51% or more black-owned. Black-owned banks are a boost for black community’s buying power and morale. With …
Continue Reading about Success Spotlight; Black-Owned Bank: Alamerica
Three cardinal virtues of business: creativity, building community, practical realism. -Ted Malloch Welcome to the final part of the Brand Standards Series. This series has …
Continue Reading about How Community Engagement Relates to Your Brand Standards
Are you clear on your brand standards? Continuing with the series on brand standards and how they relate to your overall branding components, today we focus on your visual …
Continue Reading about What You Should Know About Your Visual Identity and Brand Standards
Standards are vital for conducting your business. When you have clear standards and remain aware of what they are and committed to them, your actions and your business display a …
Continue Reading about How Your Brand Voice Is Tied to Your Brand Standards
